The Apparel Guide: What People Actually Want to Wear

83% of people use the branded items they receive. But most of that 83% isn't wearing the cheap polo that wrinkles after one wash or the scratchy hoodie that sits in the back of the closet.

Great branded apparel gets worn repeatedly. That means your logo is out in the world at coffee shops, gyms, client meetings, weekend errands, creating brand visibility every time someone puts it on.

We've pulled together our best-selling apparel across every category: t-shirts, hoodies, polos, outerwear, and more. These are the pieces people actually reach for, tested by our team and loved by clients. From budget-friendly crowd-pleasers to premium standouts, this guide makes it easy to choose apparel that moves fast and builds brand love.

Let's get your people wearing (and loving) your gear.

T-Shirts 

* Pricing based on 1 location, 1-color imprint

Top pick
Top pick

Stanley/Stella Creator 2.0 Vintage

The best blank tee we’ve worn
Runner up pick
Runner up pick

LUX Interlock Heavyweight Combed Cotton T-Shirt

One of the softest tees we've ever felt
Brand pick
Brand pick
Brand pick

Marine Layer Re-Spun Signature Crew

Premium feel, sustainably reimagined
Performance pick
Performance pick

Nike Dri-FIT Cotton/Poly Tee

If you need moisture-wicking
Zero waste pick
Zero waste pick

Everybody.World Boxier Trash Tee

Structured, recycled, effortlessly authentic
Vintage pick
Vintage pick

Comfort Colors Heavyweight T-Shirt

A popular pigment dyed tee
Budget pick
Trending pick
Trending pick

AS Colour Staple Tee

A best- selling staple 
Sustainable pick
Sustainable pick

Allmade Tri-Blend Tee

Ultra soft and reasonably priced
Heavyweight pick
Heavyweight pick

Carhartt Force® Short Sleeve Pocket T-Shirt

A durable workwear tee with a pocket
Performance pick
Performance pick

Patagonia Capilene® Cool Daily Shirt

Lightweight performance meets everyday versatility

Marine Layer Signature Crew

Buttery soft, surprisingly durable, and guaranteed to become your team’s favorite tee

Port & Company® Tri-Blend Tee

A great tri-blend at a great price

District® Re-Tee®

Reliable comfort with lasting value

BELLA+CANVAS® Jersey Short Sleeve Tee

A trendy basic you’ll reach for again and again

District Perfect Tri Tee

A Kotis favorite that nails the sweet spot between soft style and budget-friendly pricing

District Very Important Tee

Versatile, breathable, and made to wear on repeat

Long Sleeves 

V-Neck 

Performance Shirts 

Polos 

Top pick
Top pick

Rhone Commuter Polo

Stretchy fabric with polished style
Also great
Fully custom pick
Fully custom pick

Kotis Custom Polo

Polos that perform — fully custom, built for your brand
Sustainable pick
Sustainable pick

Cutter & Buck Coastline Epic Comfort Recycled Polo

Soft, lightweight, eco-friendly comfort
Lightweight pick
Lightweight pick

TravisMathew Coto Performance Polo

Lightweight fabric with breathable comfort
Budget pick
Budget pick

Port Authority® Silk Touch™ Performance Polo

Casual, breathable, easygoing fit
Heavyweight pick
Heavyweight pick

OGIO® Caliber2.0 Polo

Durable fabric with reliable performance

Nike Dri-FIT Micro Pique 2.0 Polo

Recognizable brand with functional performance

AllPro Pro-Flex Sorona Polo

Athletic cut with flexible movement

Montauk Polo

Airy mesh with wrinkle resistance

Rhone Regatta Pique Polo

Classic cotton with clean lines

Button Downs 

Crewneck 

Zips 

Port Authority® Interlock 1/4-Zip

Great staple for your working wardrobe

OGIO Radius 1/4-Zip

Customer favorite for a sleek look

Cotopaxi Amado 1/2-Zip Fleece

Perfect layering piece—durable, breathable, and ready for anything

The Normal Brand Puremeso Weekend Quarter Zip

Lightweight, warm, and ready for any adventure.

Hoodies

Top pick
Top pick

Marine Layer Sunset Hoodie

Cloud-level comfort with a vintage vibe Cloud-level comfort with a vintage vibe
Fully custom
Fully custom

Custom Everyday Hoodie

A hoodie built from the ground up
Read the guide
Fully custom pick
Fully custom pick

Kotis Custom Hoodie

A hoodie built from the ground up
Budget pick
Budget pick

District® V.I.T.™ Fleece Hoodie

Price conscious without sacrificing style and comfort
High-end pick
High-end pick

Rhone Heritage Midweight Hoodie

The ultimate upscale hoodie
Lightweight pick
Performance pick
Performance pick

Legends Hawthorne Tech Hoodie

Cloud-level comfort with a vintage vibe
Sustainable pick
Sustainable pick

Organic Allmade French Terry Pullover Hoodie

Responsibly created, start to finish

Marine Layer Afternoon Hoodie

Incredibly soft—feels like your favorite hoodie
Read the guide

Rain

Fleece 

Other Outerwear 

Vests 

Sweaters 

Workwear 

See more guides